Revenue curves under Different markets
Definition: According to Ferguson, Marginal Cost is the addition to the total cost due to addition of one unit of output. In other words, Marginal Cost is the change in total cost when an additional unit of output is produced.
MCn= TCn ─ TCn-1 OR MC = Change in total cost/ Quantity
Total
cost is the sum total of fixed cost and variable cost. With increase in output,
total cost also increases.
Average Cost is the cost per unit of output.
AC = TC/Q
Also, Average cost is the sum total of average
fixed cost and average variable cost. i.e.
Average Cost (AC) = Average Fixed Cost (AFC) +
Average Variable Cost (AVC)
AFC curve is rectangular hyperbola. It means that
AFC × Q (which is equal to TFC) is constant at all level of output.
Average variable cost is the variable cost per unit of
output. AVC= TVC/Q
| Graph showing TC, AC, AVC, AFC, MC |
Q1. As output
increases, AC tends to be closer to AVC. Why?
Answer: We know that, AC= AFC + AVC. As output increases,
AFC continuously falls, because TFC is constant. Consequently, the component of
AFC in AC tends to shrink. This brings AC closer to AVC.
Q2. Can AC
and AVC ever be equal for any level of Output?
Answer: No, this is because AC is vertical summation of AVC
and AFC. Being a vertical summation, AC must be vertically above AFC as well as
AVC.
A.
Relationship between Average Cost and Marginal Cost
(1) When AC falls, MC is lower than AC
(2)
when AC rises, MC is greater than AC
(3) When AC does not change, MC is equal to AC. When falling AC reaches its lowest point, it sticks to its minimum level. At this point, MC curve intersect AC when AC is minimum.
Q.
1. AC may continue to decline even when MC is rising. Why?
Answer:
Even when MC is rising, AC may continue to fall as long as MC <AC.
Q2.
Is it true to say that AC falls when MC falls?
Answer: No, AC may continue to fall even when MC is rising provided MC<AC.
B.
Relationship between AVC and MC
(1)
When AVC falls, MC is lower than AC
(2)
when AVC rises, MC is greater than AC
(3) When AVC does not change, MC is equal to AVC. (It is the lowest point of AVC).
C. Relationship between Total Cost and Marginal Cost
(1)
When MC is decreasing, TC is increasing at a diminishing rate.
(2)
When MC is rising, TC increases at an increasing rate.
(3) when MC reaches
its lowest point, TC stops increasing at
decreasing rate
Observations:
1.
MC curve should cut both AC and AVC at their lowest points.
2.
When AC declines, MC declines faster than AC. Hence, MC curve remain below AC
curve.
3.
When AC increases, MC increases faster than AC. Hence, MC curve remains above
AC curve.
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